Take your practice to the next level

Imagine a scenario where your office staff works like a well oiled machine… Stress is at a minimum… your patient base is growing… productivity and profits are up… you have time to spend with your family…

Whatever your vision, we can help make it a reality

Brian Houlahan

I am Brian Houlahan, Managing Partner and Executive Coach for FORTUNE MANAGEMENT of Connecticut.

Since 2006 I have met with thousands of dental practices across the country and what I have seen consistently is that Dentists and their teams go to great lengths to take care of their patients while at the same time are not properly taken care of themselves.

It is my mission to ensure that dentists have the support they need to to have an extraordinary practice and extraordinary life.

the 5 business engines

We view the dental practice through its five business engines. Each engine represents an area of the practice that needs to be developed in accordance with the practice vision.

Financial

Profitability and Overhead Management, Debt Balance, Discounts, Cost Control, Time Economics, Production Goals, etc.

vision

A dental practice is an expression of the doctor’s vision for the business. We help doctors get crystal clear on how they want to live, then set strategies to support each doctors unique vision.

people

At Fortune we grow the practice by growing the people who work in the practice. Since our founding by Tony Robbins, personal development of the entire team has been a cornerstone.

clinical

Although we are primarily business strategists, we help with getting clear on the Standard of Care, Co-diagnosis, Clinical Protocols, Supplies and Lab Management, and Equipment Purchases.

marketing & Enrollment

Are you attracting the right kind of patients you envisioned? We help with Branding and Identity, External Marketing, Internal Marketing, Case Presentation, and Treatment Acceptance.

business systems

We provide comprehensive business systems such as: Scheduling-to-goal, Financial Management, Re-care, Insurance, New Patient Experience, and much more.

take charge of your practice

You honed your technical skills in dental school. But little did you know that in addition to DDS or DMD, you’d need to fill the role of CEO, CFO, Director of HR, and VP of Marketing. Because today, being a dentist also means being a small business owner.

In addition to providing top-notch patient care, you have to worry about profitability, personnel issues, training your staff, insurance, taxes, marketing and more. Chances are, all of these extra responsibilities are eating into your personal time…time that would be better spent with your family or pursuing outside interests.

That’s where Fortune Management comes in…

We play 3 roles:

Executive Coach

Our core difference is being a coach, not a consultant. We find out what the doctor wants and help them achieve it. It is not our job to put expectation on our clients. We hold our clients accountable for what they want and their actions and decisions that bring them closer to their ultimate vision.

Practice Management Specialist

This means implementing key practice management systems that address the 5 business engines of the practice. We make sure the practice runs as an efficient, profitable business with or without the owner.

Key Business Strategist

This means working on fulfilling the doctor’s vision for his or her business and life. We help our clients act like a CEO and make educated, sophisticated business decisions. This could involve mergers and acquisitions, bringing on an associate, adding multiple locations, real estate purchases, bringing in specialist to create a multi-specialty practice, remodeling their facility to create a dream practice and so much more.